Maschio, T. J. (2016). Culture, Desire and Consumer Culture in America in the New Age of Social Media (Summary)

In this opinion paper, Maschio draws from their 20 years of experience in conducting ethnographic research. The goal is to stress that the concept of desire should be a more central focus in consumer research. Desire drives not only the consumption of products and experiences but also status and fulfilling ones’ destiny. In this perspective, … Continue reading Maschio, T. J. (2016). Culture, Desire and Consumer Culture in America in the New Age of Social Media (Summary)

LaSalle, D., & Britton, T. (2003). The Journey Begins: The Experience Engagement Process. In Priceless: Turning Ordinary Products into Extraordinary Experiences (Summary)

This chapter examines different stages of consumer consumption. The five stages presented in this chapter were adapted from a decision model from John Arndt. The basic idea of this chapter is that through study of these stages, a business can better learn how to find their true value to customers in each stage of their … Continue reading LaSalle, D., & Britton, T. (2003). The Journey Begins: The Experience Engagement Process. In Priceless: Turning Ordinary Products into Extraordinary Experiences (Summary)

Inal, Y. (2016). User-Friendly Locations of Error Messages in Web Forms: An Eye Tracking Study (Summary)

Understanding optimal error message placement is important, because users need to be able to recognize and fix their errors as per Nielsen’s essential design heuristics. This study examined 32 users’ reactions to four different error message locations on webforms. The researchers used eye-tracking to measure how long it took participants to recognize and correct their … Continue reading Inal, Y. (2016). User-Friendly Locations of Error Messages in Web Forms: An Eye Tracking Study (Summary)

Gothelf, J., & Seiden, J. (2013). Principles. In The Lean Series. Lean UX: Applying Lean Principles to Improve User Experience (Summary)

This chapter begins by introducing the three foundations of Lean UX which are design thinking, agile software development, and the lean startup method. In summary, the Lean UX process emphasizes collaboration and experience over in-depth documentation. There is still a large amount of data and design artifacts to use, but this process culls the expectation … Continue reading Gothelf, J., & Seiden, J. (2013). Principles. In The Lean Series. Lean UX: Applying Lean Principles to Improve User Experience (Summary)

Burgh-Woodman, H. de, & Brace-Govan, J. (2007). We do not live to buy: Why subcultures are different from brand communities and the meaning for marketing discourse (Summary)

This conceptual paper describes a literature review and case study that the authors utilized to inform a discussion on the differences between surfing communities and consumption driven subcultures. The article begins with a section on the subculture discourse. Subcultures are assumed to be separate from, or beneath mainstream culture. The authors make the argument that … Continue reading Burgh-Woodman, H. de, & Brace-Govan, J. (2007). We do not live to buy: Why subcultures are different from brand communities and the meaning for marketing discourse (Summary)

Twine, F. W. (2016). Visual Sociology in a Discipline of Words: Racial Literacy, Visual Literacy and Qualitative Research Methods (Summary)

This article makes the argument that visual literacy is neglected. There is a need for more training on film and photography methods. The author likens this to a form of academic apartheid. According to Twine, visual methods are typically considered to be a specialty, only employed when an individual graduate student chooses to focus for … Continue reading Twine, F. W. (2016). Visual Sociology in a Discipline of Words: Racial Literacy, Visual Literacy and Qualitative Research Methods (Summary)

Wiles, R., Crow, G., & Pain, H. (2011). Innovation in Qualitative Research Methods: A Narrative Review (Summary)

This article reviews the concept of innovation as it has been presented through qualitative research studies. After reviewing 57 papers that made claims of innovative methods, the authors assert that the concept is overused. The studies revealed that most innovation refers to adapting existing methods or adopting methods from other fields. There are six categories … Continue reading Wiles, R., Crow, G., & Pain, H. (2011). Innovation in Qualitative Research Methods: A Narrative Review (Summary)

Trinh, T. T., & Ryan, C. (2017). Visitors to Heritage Sites: Motives and Involvement—A Model and Textual Analysis (Summary)

This study reflects on culture as a data delineator for tourism studies. The researchers’ goal was to study the experiences of four different cultural groups who visited the same cultural heritage site. I think it is significant that the researchers chose culture as a segregator and wonder how they recruited participants who fell into distinct … Continue reading Trinh, T. T., & Ryan, C. (2017). Visitors to Heritage Sites: Motives and Involvement—A Model and Textual Analysis (Summary)

Ali, S. (2012). Visual Analysis (Summary)

This chapter describes visual images as texts to be read.  The types of visual media are varied. They can be moving, such as a film, or still images. Still images include photography, paintings, doodles, and graphics. Visual analysis researchers the producers and consumers of images. Psychoanalytic theory focuses on the representations of images. A content … Continue reading Ali, S. (2012). Visual Analysis (Summary)

Orfield, S. | User Experience and Heritage Preservation (Summary)

In this article, the authors discuss the decisions related to the preservation process of campus buildings. Their conclusion is that current preservation project models do not address the key components of what really drives preservation decisions. For a campus institution, the attention is on selection, cost, accuracy, and value of preservation. While this article focused … Continue reading Orfield, S. | User Experience and Heritage Preservation (Summary)